Privacy Policy

1. Introduction and company information

This Privacy Policy explains how Northbridge Television Ltd collects, uses, discloses, stores, and protects personal data in connection with its television broadcasting, content production, digital services, websites, applications, customer communications, and related business activities.

Northbridge Television Ltd is the data controller for personal data processed under this Privacy Policy, unless we inform you otherwise in a specific notice.

Company name: Northbridge Television Ltd
Address: Northbridge TV, 18 Southwark Street, London SE1 1TJ, United Kingdom
Email: [email protected]
Phone: +44 20 7946 8275

This Privacy Policy is intended to provide general information about our data processing practices and should be read together with any other privacy notice or terms that apply to a particular service, programme, competition, event, or website feature.

2. Data collection and processing

We may collect and process the following categories of personal data:

• Identity data: name, title, date of birth, username, and similar identifiers.
• Contact data: postal address, email address, telephone number, and other contact details.
• Account and subscription data: account credentials, subscription preferences, registration details, and service settings.
• Communications data: enquiries, complaints, feedback, correspondence, call recordings, and customer service interactions.
• Usage data: information about how you use our websites, apps, broadcasts, and digital services, including pages viewed, programme interactions, and technical logs.
• Technical data: IP address, device identifiers, browser type, operating system, location data derived from device settings, and cookie or similar tracking information.
• Transaction data: payment-related details, billing information, purchase history, and service records.
• Marketing and preferences data: preferences, consents, and responses to marketing communications.
• Content and media data: images, audio, video, voice recordings, user-generated content, and submissions to competitions, programmes, or audience participation features.
• Special category data: where necessary and permitted by law, we may process information revealing health, religious beliefs, political opinions, or other sensitive information, for example where voluntarily provided in connection with casting, accessibility, or inclusive content services.

We may collect personal data directly from you, from devices and automated technologies, from our service providers, from public sources, from social media interactions, and from third parties involved in the delivery of our services, to the extent permitted by law.

3. Purpose of data processing

We process personal data for the following purposes:

• to provide, operate, and improve our television and digital services;
• to manage accounts, subscriptions, registrations, and user preferences;
• to deliver content, programme features, competitions, events, and audience participation services;
• to respond to enquiries, requests, complaints, and customer support matters;
• to process payments, invoices, refunds, and other commercial transactions;
• to personalise content, recommendations, and user experience;
• to conduct analytics, audience measurement, testing, and service performance monitoring;
• to send service communications and, where permitted, marketing communications;
• to comply with legal and regulatory obligations, broadcasting requirements, and lawful requests;
• to protect our rights, property, staff, users, and systems, including fraud prevention and security monitoring;
• to administer employment, supplier, and business relationship matters where applicable;
• to enable content production, editorial, journalistic, and broadcasting activities consistent with applicable law.

4. Legal basis for processing

We process personal data only where we have a lawful basis to do so. Depending on the circumstances, our legal bases may include:

• Consent: where you have given clear consent, for example for certain marketing activities, cookies, or optional services.
• Contract: where processing is necessary to enter into or perform a contract with you, or to take steps at your request before entering into a contract.
• Legal obligation: where we must process data to comply with applicable laws, regulations, court orders, or lawful regulatory requirements.
• Legitimate interests: where processing is necessary for our legitimate business interests or those of a third party, provided your interests and fundamental rights do not override those interests.
• Vital interests: where processing is necessary to protect someone’s life or physical safety.
• Public interest / exercise of official authority: where applicable under relevant law and in relation to certain broadcasting, journalistic, or public-interest activities.

Where special category data is processed, we will rely on an additional condition permitted by law, such as your explicit consent, necessity for legal claims, substantial public interest, or another applicable lawful condition.

5. Data sharing and third parties

We may share personal data with the following categories of recipients where necessary and lawful:

• service providers acting on our behalf, including IT, cloud hosting, analytics, payment processing, customer support, communications, and security providers;
• production partners, broadcasters, distributors, advertisers, sponsors, and programme collaborators;
• professional advisers such as lawyers, auditors, accountants, and insurers;
• regulators, law enforcement authorities, courts, and other public bodies where required or permitted by law;
• social media, marketing, and advertising partners where you have interacted with their services or where permitted by law;
• business partners and counterparties in connection with corporate transactions, reorganisations, or asset transfers;
• other third parties where you instruct us or otherwise consent to such sharing.

We require third parties that process personal data on our behalf to implement appropriate confidentiality, security, and data protection measures. Where third parties act as independent controllers, their own privacy notices may apply.

6. Data transfer to third countries

As a television business operating with international service providers, production partners, or distribution platforms, personal data may be transferred to countries outside the United Kingdom and, where relevant, outside the European Economic Area.

Where such transfers occur, we will take appropriate safeguards as required by applicable law. These may include:

• transfers to countries recognised as providing an adequate level of protection;
• standard contractual clauses or equivalent transfer mechanisms;
• additional technical, contractual, and organisational measures;
• your explicit consent where legally permitted and appropriate.

You may contact us using the details below for further information about international transfers and the safeguards we rely on.

7. Storage duration

We retain personal data only for as long as necessary for the purposes for which it was collected, including to satisfy legal, accounting, reporting, archival, broadcasting, contractual, and dispute-resolution requirements.

Retention periods may vary depending on the type of data and the context in which it was collected. In general:

• account and service records are kept for the duration of the relationship and for a reasonable period afterwards;
• customer support and communication records are retained for operational, quality, and legal purposes;
• financial and transaction records are retained for the period required by law and business practice;
• marketing data is retained until you opt out, withdraw consent, or the data is otherwise no longer needed;
• technical logs and analytics data are retained for limited periods unless longer retention is needed for security, investigation, or legal reasons.

When data is no longer required, we will delete it, anonymise it, or securely archive it in accordance with applicable law and our retention practices.

8. User rights

Subject to applicable law, you may have the following rights in relation to your personal data:

• Access: the right to request confirmation of whether we process your personal data and to obtain a copy of that data.
• Rectification: the right to request correction of inaccurate or incomplete personal data.
• Erasure: the right to request deletion of your personal data in certain circumstances.
• Restriction: the right to request that we restrict processing in certain situations.
• Data portability: the right to receive certain personal data in a structured, commonly used, machine-readable format and, where feasible, to request transmission to another controller.
• Objection: the right to object to processing based on legitimate interests and, where applicable, to direct marketing at any time.

You may also have additional rights under applicable law, such as the right to object to automated decision-making, where relevant. These rights are not absolute and may be subject to legal limitations, exemptions, or verification requirements.

To exercise your rights, please contact us using the details provided below. We may need to verify your identity before responding. We aim to respond within the timeframe required by applicable law.

9. Withdrawal of consent

Where we rely on consent to process your personal data, you have the right to withdraw that consent at any time. Withdrawing consent will not affect the lawfulness of processing based on consent before its withdrawal.

You may withdraw consent by using any available unsubscribe or preference-management tool, by adjusting your account settings, or by contacting us directly. If you withdraw consent, we may still process your data where another lawful basis applies.

10. Right to complain

If you have concerns about how we handle your personal data, please contact us first so that we can try to resolve the matter.

You also have the right to lodge a complaint with the relevant data protection supervisory authority. In the United Kingdom, this is generally the Information Commissioner’s Office (ICO).

We encourage you to contact us before approaching the supervisory authority so that we may address your concerns promptly.

11. Data security

We implement appropriate technical and organisational measures designed to protect personal data against unauthorised access, accidental loss, destruction, alteration, disclosure, or misuse. These measures may include:

• access controls and authentication measures;
• encryption and secure transmission protocols where appropriate;
• network, endpoint, and system security tools;
• data minimisation and access limitation principles;
• staff confidentiality obligations and training;
• monitoring, logging, and incident response procedures;
• regular review of security practices and supplier due diligence.

While we take reasonable steps to safeguard personal data, no method of transmission or storage is completely secure. You should also take appropriate steps to protect your own devices, passwords, and account credentials.

12. Contact information

If you have any questions, requests, or complaints regarding this Privacy Policy or our data practices, please contact:

Northbridge Television Ltd
Northbridge TV, 18 Southwark Street, London SE1 1TJ, United Kingdom
Email: [email protected]
Phone: +44 20 7946 8275

13. Changes to privacy policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, operational needs, or services. Any updated version will be posted with a revised effective date or other indication of change where appropriate.

Where required by law, we will notify you of material changes through reasonable means, such as a notice on our website, within our services, or by direct communication.

We encourage you to review this Privacy Policy periodically to stay informed about how Northbridge Television Ltd processes personal data.